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Services / Web Design

Website design in Midland & Odessa, TX

Fast, custom, mobile-first business websites that load in under two seconds, rank on Google, and turn a search into a phone call. Done for you, start to finish, since 2006.

Get a free read of your website

Tell us the site and we send you a plain read: how fast it loads on a phone, what it says first, and what is stopping the calls. No site yet? We tell you what it would take. Free, and you get a straight answer.

    Google5 stars
    5-star services

    Or call (432) 301-9327

    5 stars“Excellent design and customer service.”Laura S.
    5 stars“Our customers find us like never before!”Dennis H.
    5 stars“The best designer in Texas hands down!”Tucker B.
    5 stars“Fast and responsive sites with amazing UX and design.”Chris D.
    5 stars“Did an exceptional job.”Doug H.
    5 stars“Great service no matter how big or how small the job.”Chris C.
    First impressions

    Is your website working for you, or against you?

    People decide about a business from its website in a fraction of a second. Here is what the research says, and what we build to answer it.

    What the numbers say

    Anyone can sell you "a website." The numbers show why the details we build into every site are the difference between a site that brings in calls and one that just sits there.

    People judge how a website looks in about a twentieth of a second (Carleton University, 2006). Before they read a word about your experience or your prices, they've already formed a first impression, and it's almost entirely design. Your site either earns trust on sight or loses the call to whoever's ranked below you.

    53% of mobile visitors leave a page that takes more than 3 seconds to load. That's why we don't treat speed as a nice-to-have. Every site we build is tuned for sub-2-second load times, under half the patience threshold, because a visitor who never sees your page can't become a customer.

    76% of people who search for a local business visit one within 24 hours, and 28% of local searches end in a purchase (Think with Google, 2016). Local searchers aren't browsing, they're deciding. The business whose site loads fast, works on a phone, and makes the next step obvious is the one that gets the visit.

    A good site isn't an expense that makes you look professional. It's an asset that pays for itself.

    What goes into every build

    • Under two seconds to load, on a phone
    • A clear message and an obvious call to action
    • Click-to-call and lead forms that reach your inbox
    • Clean code, proper headings, schema markup and a sitemap
    • Copy and photos handled when you need them
    • Every redirect kept on a rebuild, so the rankings stay
    • Your domain registered in your name
    • Hosted, backed up and maintained after launch
    53% of mobile visitors abandon a page that takes longer than 3 seconds to load; we build for sub-2-second load times
    Source: Google / SOASTA mobile page-speed research

    Already have a website? Get a free read of it.

    We check how it loads on a phone, what it says above the fold, whether the forms reach you, and what Google can see. Then we tell you straight whether to fix it or rebuild it.

    Google5 stars
    5-star services
    Built for the phone call

    Fast, clean and easy to use on a phone

    For most customers, your website is the first impression of your business, working around the clock whether your doors are open or not. We build websites that earn that first impression: fast, clean, and easy to use on a phone, with the kind of clear message and obvious call-to-action that turns a search into a phone call.

    We've been designing and building business websites in Midland, Odessa, and across the Permian Basin since 2006. Every site is custom, custom-coded or a hand-tuned WordPress build, never a resold template. We design it for the next five years, not the next pitch deck, and we host and maintain it after launch so you're never left holding a site you don't know how to run.

    Not every business needs the same engine. For sites that need to be lean and lightning-fast, we hand-code. For businesses that want to manage their own content, add a blog post, swap a photo, update hours, we build on WordPress and tune it properly, stripping the bloated plugins that make most WordPress sites slow. Either way you get a fast site and a clear way to keep it current.

    • Hand-coded or hand-tuned WordPress
    • Laid out for the phone first
    • Click-to-call on every page
    • Schema markup and a submitted sitemap
    • Your domain, always yours
    • Hosted and maintained by us
    When a site is hard to use on a phone, 61% of visitors are unlikely to return and 40% go to a competitor instead
    A dated site doesn't just sit there, it sends people down the road
    Website design services

    New site, rebuild or a fix: we handle it start to finish

    Whatever shape your project takes, we handle it start to finish, and tell you straight which path actually fits your business and budget.

    01

    New websites

    Starting a business or launching online for the first time? We build a complete, custom site from a blank page, pages, copy, photos, and the lead forms and click-to-call that turn visitors into customers.

    02

    Website redesigns

    Site looking dated or not bringing in calls? We rebuild it fast, modern, and mobile-first, keeping what works, fixing what doesn't, and handling every redirect so you don't lose the Google rankings you've earned. Worth knowing: when visitors hit a site that's hard to use on a phone, 61% are unlikely to come back, and 40% go to a competitor instead (Google, 2011).

    03

    Improvements & updates

    Already have a site you mostly like? We sharpen it, add pages, refresh content, speed it up, and tighten the SEO, without the cost and disruption of starting over.

    04

    Fixes & troubleshooting

    Something broken, down, or hacked? We diagnose and fix it, slow load times, broken forms, plugin conflicts, security cleanups, and tell you honestly whether it's worth fixing or rebuilding.

    Who we build for

    Service businesses, professional firms, oilfield and industrial companies, hospitality and RV parks, contractors, and small e-commerce shops. If you serve customers in West Texas, or anywhere, and you need a site that brings in work, we can help. Need something industry-specific? See our oilfield website design and RV park marketing pages.

    Step by step

    What goes into the build

    Every site gets the same checklist, whether it is five pages or fifty.

    Design and layout
    We start from your business, not a template: what you sell, who calls, and what they need to see first. The layout is drawn for the phone screen first, then the desktop, with the call to action within reach on every page.
    Copy and photos
    We write the words if you want us to, or work with what you have, and we use real photos of your work rather than stock figures. Every page says what you do, where you do it, and how to reach you.
    Speed and hosting
    Hand-coded, or WordPress with the plugins that slow it down stripped out. Tuned to load in under two seconds on a phone, hosted on our own servers with nightly backups, SSL and uptime monitoring.
    Search foundation
    Clean code, proper headings, page titles and descriptions, schema markup, a sitemap submitted to Google, and the local pages that get a Permian Basin business found. Local SEO takes it further from there.
    Calls, forms and tracking
    Click-to-call on every page, lead forms that reach your inbox and are kept in a log on the site, and every call and form counted, so you know what the site brings in.
    After launch
    We host it, back it up, update it and fix what breaks for as long as you want us to. Your domain stays in your name, and if you ever leave you take the site and the documentation with you.

    Need straight answers about your website?

    Call (432) 301-9327. We design and build the site ourselves, and we answer the phone. No sales script.

    Why Basin Hosting & Web Design

    Who builds the site matters more than the builder

    A website can be had from a lot of places. The question is who answers the phone when it matters.

    Do it yourself

    A website builder

    Quick to start, and most of the work is still yours.

    • A template shared with thousands of other businesses
    • Your evenings spent on layout, copy and photos
    • Slow on a phone, and hard to speed up
    • The search setup left to you
    • Support by chat, when the builder is down
    Big agency

    A design shop out of town

    A sales rep, a project manager and a developer you never meet.

    • A design chosen for the pitch deck, not the phone
    • Hosting and updates handed to someone else at launch
    • Changes through a ticket queue
    • Copy that could describe any business
    • Nobody local who knows Midland from Odessa
    Selected work

    A few we’ve built

    Real business sites we designed, built, and host, not template demos.

    RV Park of Odessa website designed by Basin Hosting
    RV Park of OdessaRV Park · Odessa
    Bobbie’s RV Park website designed by Basin Hosting
    Bobbie’s RV ParkRV Park · Midland
    MDG Party Rentals website designed by Basin Hosting
    MDG Party RentalsEvents · Midland
    Monster Mud Pits website designed by Basin Hosting
    Monster Mud PitsOilfield · Midland
    Advance Consultants website designed by Basin Hosting
    Advance ConsultantsMud Logging · Midland
    The RV Resort TX website designed by Basin Hosting
    The RV Resort TXHospitality · Alvarado
    “If you are looking for amazing web design for your website in Midland Texas, then Basin Hosting is the best. Fast and responsive sites with amazing UX and design.”
    ★★★★★  Chris D. · Google Local Guide
    How it goes

    Four steps.
    Then it just runs.

    The same rhythm for every site, five pages or fifty.

    01

    Discovery call

    Thirty minutes on the phone. What you sell, who calls, what you have now, and what the site has to do. No deck, no script. We tell you straight whether a fix or a rebuild fits.

    Day 1
    02

    Scope and quote

    A written scope: the pages, who writes what, the photos, the forms, and what happens at launch. You know what you are getting before any work starts.

    Day 1 to 2
    03

    Design and build

    We design and build it, checked with you along the way on a private preview address. Copy, photos, speed, forms and the search foundation, all in the one build.

    The build
    04

    Launch and keep going

    Redirects kept, sitemap submitted, every form tested with a real send. Then we host it, back it up and update it, and you have a real person in West Texas on the phone.

    After launch
    Results by company type

    What a working website looks like

    Figures from businesses we built for in the Permian Basin, by company type. The website, local SEO and ads working together.

    70
    Job requests through one paving contractor’s website in 13 months
    49
    Taps to call from one RV park’s website in 30 days
    29
    Booking requests through the same RV park’s website in those 30 days
    67
    Calls and messages from Google search for a party rental company in one month
    FAQ

    Web design questions

    Still wondering about something? Call (432) 301-9327 or send a note, straight answers, no sales script.

    What kind of websites do you build?
    Fast, mobile-first business websites, custom-coded or hand-tuned WordPress, built for the next five years instead of the next pitch deck. Service businesses, professional firms, oilfield and industrial companies, hospitality, and small e-commerce shops are all in our wheelhouse.
    Is the site mobile-friendly and fast?
    Always. Every site we build is responsive, accessible, and tuned for sub-2-second load times. Google ranks faster sites higher, so speed and mobile aren't extras, they're the baseline.
    Do you write the content and supply photos?
    We can. We provide the text content and appropriate images as part of the build, or we'll work with the words and photos you already have. Either way, the goal is a site that reads clearly and turns visitors into calls and customers.
    What happens after the site launches?
    We host it, monitor it, back it up, and handle your updates for as long as you want us. You're never left holding a site you don't know how to run, there's a real person in West Texas on the other end of the phone.
    I already have a Facebook page. Do I really need a website?
    Keep the Facebook page, it matters. But 84% of consumers see a business with a website as more credible than one with only a social media page (Verisign, 2015), and your website is the one piece of your online presence you actually own. No algorithm change can bury it, no platform can suspend it, and it's where your Google ranking, your reviews, and your social pages all point. Your social starts the conversation, your website closes it.
    Can you redesign my site without losing my Google rankings?
    Yes. A rebuild keeps every address Google already knows, or redirects it to the new one, keeps the page titles that rank, and resubmits the sitemap at launch. The rankings you earned stay with you.
    Custom code or WordPress, which one do I need?
    If you want to add posts, swap photos and change hours yourself, WordPress, tuned so it stays fast. If the site will not change often and has to be as light as possible, hand-coded. We tell you which fits before the quote.

    Let’s build something that brings in calls.